Important: SellerIQ is not a guarantee of response or sale. It is intended to be used as a prioritization layer to help you focus your outreach efforts more effectively.
How SellerIQ Is Built
SellerIQ is informed by hundreds of real-world land transactions and years of deal experience. While the specific behavioral inputs and weighting are proprietary and not disclosed, the model evaluates patterns that historically align with successful land deals.
Because markets behave differently, SellerIQ distributions can vary by market. For example, in some markets, only 10–20% of records may fall into the Low SellerIQ range, while others may differ.
Understanding SellerIQ Levels
SellerIQ is grouped into three tiers:
🟢 High SellerIQ
Represents sellers that most closely align with land deals we’ve historically closed
These sellers are the most likely to sell over time
Ideal for users who want to optimize strictly for likelihood
🟡 Medium SellerIQ
Still aligns with historical deal patterns, but less strongly
Deals absolutely exist in this group
May require more touchpoints, better timing, or patience
🔴 Low SellerIQ
Generally represents a much more difficult sale
Lower alignment with historical deal behavior
Recommended: How to Use SellerIQ
Our general recommendation:
❌ Exclude Low SellerIQ
✅ Keep Medium + High SellerIQ
While High SellerIQ owners are the most likely to transact, Medium SellerIQ sellers can still convert with the right timing and outreach strategy. Filtering too aggressively can cause you to miss real opportunities.
Common Filtering Mistakes to Avoid
We’re seeing a few common mistakes that can reduce deal flow:
🚫 Filtering Out In-Zip or In-County Owners
This is a critical mistake.
Some motivated sellers live inside the same zip code or county as their land
Excluding them removes legitimate opportunities
We regularly close deals with sellers who live locally
🚫 Filtering by Years Owned
Avoid filtering based on ownership duration:
Highly motivated sellers can exist even if they purchased recently
We often close deals with sellers who have owned land for a short period of time
SellerIQ helps identify motivated sellers regardless of ownership length
SellerIQ as a Strategy Tool
SellerIQ should be used to:
Prioritize outreach
Allocate time and budget more effectively
Improve list quality without over-filtering
SellerIQ does not replace:
Outreach quality
Channel selection (mail, calls, text, etc.)
Timing
Follow-up strategy
All of these still matter.
Key Takeaways
SellerIQ is market-specific and behavior-driven
High SellerIQ = highest likelihood to sell
Medium SellerIQ = real opportunities with patience
Low SellerIQ = typically harder sales
Do not over-filter by location or years owned
Use SellerIQ as a prioritization layer, not a binary decision engine
💬 Questions or need help?
If you have any questions, concerns, or run into issues with ownership data, our support team is here to help.
📧 Email us at: [email protected]
We’re always happy to assist.🤠